Wow! Saw this on diet doctor site. So, it looks like Unilever will no longer want margarine as part of their product mix portfolio. Hmmmm. I wonder why 
https://www.bloomberg.com/view/articles/2017-04-06/why-unilever-the-king-of-margarine-wants-out
From Chief Executive Officer Paul Polman’s statement today:
“After a long history in Unilever, we have decided that the future of the Spreads business now lies outside the Group.”
And then the article continues with…
That “spreads” business includes the two leading margarine brands in the U.S., Country Crock and I Can’t Believe It’s Not Butter. Among Unilever’s other margarine brands around the world are Becel, Blue Band, Dorina, Flora, Pyschka and Rama. The company is basically Margarine Central.
But margarine isn’t where the action is anymore. “Sales in spreads declined,” Unilever acknowledged in its 2016 annual report, “as modest growth in emerging markets was offset by the continued but slowing decline in developed markets.”
This decline is partly due to the comeback of butter, as the previous medical consensus that it was a health risk and margarine was not crumbled in the face of new evidence. Butter’s resurgence probably also has something to do with rising affluence and food snobbery. In any case, after outselling butter in the U.S. from 1958 through 2004, margarine is back in second place…
